05. Withdrawing consent You can withdraw your consent, unsubscribe or update your marketing preferences at any point using the details in the ‘Contact us’ subsection of this page. Electronic marketing communications, such as e-newsletters, will have a link to unsubscribe, so you can manage your own communication preferences. If you make any changes to your consent, we will update your record as soon as we possibly can. It may take up to 28 days for our systems to update and stop any postal communications from being sent to you. Email communications will, however, be stopped immediately. If you tell us, you do not wish to receive marketing, fundraising or campaign communications, you may still receive transactional and service-based communications confirming and servicing other relationships you have with us (as described below). You can also opt out of receiving marketing communications from us by signing up to the Fundraising Preference Service. Where possible, we cleanse and remove out-of-date data by checking it against publicly available records such as deceased records. This helps us to improve the delivery rate of our mailings and minimise wasted expenditure.